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Blue-washed stairway street lined with potted plants in the medina of Chefchaouen, Morocco

Why Morocco by Heart

Designed Around You. Delivered with Heart.

What actually changes when your journey is planned by people who live in Morocco and answer for it personally.

Photo: Morocco by Heart studioBlue medina, Chefchaouen

Private tour vs. group tour

The difference, stated plainly.

Comparison of a typical large group tour and a private Morocco by Heart journey
 Typical group tourMorocco by Heart
Group sizeA large coach group with fixed stopsOnly the people you are traveling with
ScheduleSet departure times and shared timingsYour hours, adjusted daily if you wish
GuidesOne guide for the whole routeLicensed specialists in each city, in English
HotelsChain hotels chosen for capacityRiads and small hotels chosen for character
ContactA call center in another countryA Morocco-based designer who knows your trip
ChangesRarely possibleUsually possible, discussed with you

Care, not slogans

What we take care of for you

Our job is to remove decisions you should not have to make while you are on vacation — which taxi is fair, which restaurant is worth the walk, how long the drive really takes, whether the camp has a proper bathroom. We answer all of that before you arrive.

Practical information for US travelers

Photo: Morocco by Heart studioVillage welcome, High Atlas

Blue-washed stairway street lined with potted plants in the medina of Chefchaouen, Morocco

Your Morocco Story Starts Here.

Tell us how you want to travel, what inspires you, and how you would like Morocco to feel. We will create a private journey designed around you.

Photo: Morocco by Heart studioBlue medina, Chefchaouen

Call+212 628 85 33 71